Ad Audit Handbook offers a step-by-step guide for anyone looking to enhance their digital advertising strategy and evaluate their accounts comprehensively. While marketing communication and advertising are running, it’s crucial to audit accounts regularly to review and assess the overall quality of campaigns and accounts.
This handbook provides you with detailed and practical steps to audit your digital advertising platforms such as Google Analytics, Google Ads, and Meta Ads. Throughout the presentation, you will find roadmaps, guidance, tool suggestions, and worksheets to assist you in the audit process. Additionally, with ready-to-use templates and şablons, you can speed up your auditing process.
Topics covered in this presentation: *Ad Brief *Digital Media Overview *Google Analytics Audit *Google Ads Audit *Meta Ads Audit *CRM and Conversion Funnel Analysis *Planning & Reporting
Ad Audit Handbook includes all the necessary areas, checklists, and templates to conduct audits on digital media platforms, allowing you to optimize your ad investments, increase conversion rates, and make data-driven decisions.
Guides you and saves time. Don't miss any anything and focus on your work with guidance.
The guide is 67 pages in total.
Available in PowerPoint, Google Slides, and Google Sheets formats with ready-to-use templates and şablons.